OAKBERRY Açaí

Brazilian açaí superfood brand with a U.S. flagship in Venice Beach, California

OAKBERRY is a Brazilian quick-service brand built around açaí bowls and smoothies made with organic açaí from the Amazon. Founded in São Paulo in 2016 by Georgios Frangulis and Renato Haidar, it began as a single kiosk in a shopping mall on Avenida Paulista and has grown into one of the largest açaí chains in the world, operating mainly through franchising.

Recent reports place the network at more than 900 stores in over 40 countries, with some sources citing figures close to 1,000 units and up to 48 countries. Because these numbers are company-reported and change quickly with new openings, they are best read as a measure of scale rather than a fixed count.

━━━━━━━━━━━━━━━━━━━━━━━━

🍇 A STANDARDIZED SUPERFOOD CONCEPT**

━━━━━━━━━━━━━━━━━━━━━━━━

OAKBERRY’s model is deliberately simple: a short menu, compact equipment and fast preparation, allowing stores to operate in mall kiosks, street-front shops and airports with small teams. The core product is an açaí sorbet base served in standardized cup sizes with a wide choice of toppings, alongside smoothies, snacks and drinks.

The brand describes its açaí as vegan, rich in antioxidants and free from colorants, trans fats and high-fructose corn syrup. In 2025 it introduced its first in-house matcha base in selected U.S. stores, part of a stated plan to broaden the brand into a wider superfood platform. In Brazil, OAKBERRY açaí has also been sold through supermarket retail.

━━━━━━━━━━━━━━━━━━━━━━━━

🌳 OAKVILLE — VERTICAL PRODUCTION IN THE AMAZON**

━━━━━━━━━━━━━━━━━━━━━━━━

A central element of OAKBERRY’s positioning is control over its supply chain. Since late 2022, the company has produced its açaí at its own factory in Santa Izabel do Pará, in northern Brazil, which it calls OAKVILLE. The plant is operated by Flor de Açaí Indústria, Comércio e Exportação de Polpas de Frutas Ltda., and the Pará state government reports production of more than 10,000 tons of açaí sorbet exported to over 40 countries, with capacity being expanded.

This vertical structure means every store worldwide receives its açaí from the same source, supporting consistency of taste and quality across markets. The company displays organic and food-safety credentials including Brazil Organic, EU Organic, USDA Organic, HACCP, FDA registration and Halal. The factory has also held Fair for Life certification since 2024. OAKBERRY links its sourcing to riverside communities and cooperatives in the region and has published a Sustainability Bond Framework.

━━━━━━━━━━━━━━━━━━━━━━━━

🇺🇸 OAKBERRY IN THE UNITED STATES**

━━━━━━━━━━━━━━━━━━━━━━━━

The United States has been part of OAKBERRY’s strategy from the start. Its first store outside Brazil opened in June 2018 at the Florida Mall in Orlando, followed by locations in Miami, New York and California, including a flagship on Abbot Kinney Boulevard in Venice Beach that opened in 2023.

In 2024, the company raised capital in a round led by BTG Pactual to accelerate U.S. growth through corporate stores in high-demand markets. Current U.S. locations include stores in the Los Angeles area, South Florida and New York, supported by a dedicated U.S. ordering platform and mobile app.

━━━━━━━━━━━━━━━━━━━━━━━━

🌍 INTERNATIONAL FRANCHISE NETWORK**

━━━━━━━━━━━━━━━━━━━━━━━━

OAKBERRY entered franchising in 2017 and has expanded through local partners in each region. In Canada, master franchisee Snowbank Brands has been opening stores since 2023 and targets more than 40 locations by the end of 2026. In Iberia, a joint venture with Portuguese investor Fortitude Capital leads expansion from Portugal. The brand’s main international markets include the United States, Canada, the United Arab Emirates, Saudi Arabia, Qatar, Australia, Spain, Portugal, Peru, Argentina and the United Kingdom.

Prospective franchisees can apply through the company’s dedicated franchise website.

━━━━━━━━━━━━━━━━━━━━━━━━

📍 KEY LOCATIONS**

━━━━━━━━━━━━━━━━━━━━━━━━

São Paulo, SP — Brazil
Golden Oak Franchising Ltda. (franchisor)
Rua Augusta, 2840, 11th floor, Cerqueira César
São Paulo, SP 01412-100

Santa Izabel do Pará, PA — Brazil
OAKVILLE production facility, supplying OAKBERRY stores worldwide.

United States
Company-operated and franchised stores in Florida, California, New York and other states.

━━━━━━━━━━━━━━━━━━━━━━━━

⭐ WHY OAKBERRY**

━━━━━━━━━━━━━━━━━━━━━━━━

– Brazilian brand founded in São Paulo in 2016
– One of the world’s largest açaí chains, with 900+ stores reported across 40+ countries
– Own açaí factory in Pará since 2022, supplying the entire global network
– Organic and food-safety credentials displayed by the company, plus Fair for Life certification
– U.S. presence since 2018, starting in Orlando, with flagship stores in Miami, New York and Venice Beach
– Institutional backing, including a 2024 investment round led by BTG Pactual
– Compact, standardized franchise model adapted to malls, street locations and airports

Franchise: https://oakberryfranchise.com/